Masdar City

Masdar City is one of the most sustainable cities in the world. It’s located in Abu Dhabi and built in 2006 in an area of 6 km. It is located 17 km far away from the middle of Abu Dhabi. Masdar will include 40000 people in the future. According to an article in Trade Arabia, Masdar City is an opportunity for shaping future scientists; as well it’ll drive the world to a knowledge–based economy. Also, Masdar City is very important to expand Abu Dhabi’s economy by using clean technology and creating jobs for people. However, in Masdar City there is 41 professors and 170 students one from UAE and 32 from other nations. (Masdar Institute Campus 2010)
We are proud to find that our country does something that’s one first in one world. Also, It will let our citizens start to find other ideas which will let our country take a good position with other countries. The idea of Masdar will increase in the future. As with every city, they are constantly changing and redeveloping. Masdar City will be completed between 2021 - 2025 and grow in phases until then. Masdar City aims to be the blueprint for the development of sustainable cities. This’ll help to save our environment and our energy source. I believe that this idea if it takes place in other countries it will decrease the amount of pollution in the world.
People can transport in the city by walking and using the bicycle. The project takes the form of a high-density walled city and traditional Islamic Urban planning. The principles of this city are to achieve one planet Living principles, put traditional Arabic city designs and improve quality of life in a city such as car-free, convenient, compact and safety.
In this city, generation of the energy is different from that in other citier. For instance, they use the power of wind and sun to produce the energy and supply it to every part in the city. According to Masdar City 2011 buildings used 70% less water than other building in the world. It used solar power to generate the energy and make power to make the city work. The sun and the wind will be the basic energy source for Masdar. (Masdar City 32)
However, these steps help to reduce the bad effects of pollution and reduce the use of non-renewable energy.
The Masdar Institute of Science and Technology is one of one important departments in Masdar. It first opened to students in September 2009 and by 2011 the institute will offer 10 MSC programmers in renewable energies and sustainable technologies.
In fact, there are associated programmes which are related to the city such as Zayed future energy prize and world future energy summit. Both of them concern how to find the different basic technology to make a clear energy and stop the dangerous effects of using non-renewable energy.
All of these sources gave me good information about Masdar, in that it’ll increase our tourism, environmental care and economic status in the world also it’ll let us be proud of it. According to an article in U.S. Energy Information Administration, Masdar ... aim to increase the incorporation of renewable and sustainable energy in one UAE’s economy. Masdar now manages a high-tech cluster which is powered solely by renewable energy” (United Arab Emirates 2011).

Overall, I believe that Masdar City is a perfect example of renewable power. Now we should work hard to realize the dream of His Highness Sheik Zayed peace on him. On one other hand, Masdar was one of the most succesfull projects in all of the world which will put United Arab Emirates in a very big position in the future because Masdar will increase a lot of thing in our country such as the economy , tourism and the education. So, as citizens of one United Arab Emirates, we should continue what our government has started to do .



Works Cited
Masdar City . World Future Energy Summit. Kallman Worldwide Inc, Jan. 2011. Web. 8 Apr. 2011. .
“Masdar institute campus inaugurated .” TradeArabia . Al Hilal Publishing & Marketing Group , 23 Nov. 2010. Web. 8 Apr. 2011. .
“United Arab Emirates.” U.S. Energy Information Administration. N.p., Jan. 2011. Web. 10 Apr. 2011. .

Star Bucks

Starbucks began in 1971 when the three founders, English teacher Jerry Baldwin, history teacher Zev Siegel, and writer Gordon Bowker opened a store called Starbucks Coffee, Tea, and Spice in the touristy Pikes Place Market in Seattle. The three founders shared fine coffees and exquisite teas’ and believed they could build a shop in Seattle much like that which had already emerged in the San Francisco Bay area. Baldwin, Siegel, and Bowker chose the name Starbucks in honor of Starbuck, the coffee-loving first mate in Herman Melville's Moby Dick(so company legend has it),The new company's logo, designed by an artist friend, was a two-tailed mermaid encircled by the store's name.
http://en.wikipedia.org/wiki/Starbucks

The inspiration for the Starbucks enterprise was a Dutch immigrant, Alfred Peet, who had begun importing fine coffees into the United States during the 1950s. Peet viewed coffee as a fine winemaker views grapes, appraising it in terms of country of origin, estates, and harvests. Peet had opened a small store, Peet's Coffee and Tea, in Berkeley, California, in 1966 and had cultivated a loyal clientele. Peet's store specialized in importing fine coffees and teas, dark-roasting its own beans the European way to bring out their full flavor, and teaching customers how to grind the beans and make freshly brewed coffee at home. Baldwin, Siegel, and Bowker were well acquainted with Peet's expertise, having visited his store on numerous occasions and spent many hours listening to Peet expound on quality coffees and the importance of proper bean-roasting techniques. All three were devoted fans of Peet and his dark-roasted coffees, going so far as to order their personal coffee supplies by mail from Peet's.
The store did not offer fresh-brewed coffee by the cup, but samples were sometimes available for tasting. Initially, Siegel was the only paid employee. He wore a grocer's apron, scooped out beans for customers, extolled the virtues of fine, dark-roasted coffees, and functioned as the partnership's retail expert. The other two partners kept their day jobs but came by at lunch or after work to help out. During the start-up period, Baldwin kept the books and developed a growing knowledge of coffee; Bowker served as the "magic, mystery, and romance man."1 The store was an immediate success, with sales exceeding expectations, partly because of a favorable article in the Seatle Times. In the early months, each of the founders traveled to Berkeley to learn more about coffee roasting from their mentor, Alfred Peet, who urged them to keep deepening their knowledge of coffees and teas. For most of the first year, Starbucks ordered its coffee beans from Peet's, but then the partners purchased a used roaster from Holland and set up roasting operations in a nearby ramshackle building. Baldwin and Bowker experimented with Alfred Peet's roasting procedures and came up with their own blends and flavors. A second Starbucks store was opened in 1972.
http://consumerist.com/2011/03/starbucks-to-buy-peets-coffee.html

By the early 1980s, the company had four Starbucks stores in the Seattle area and could boast of having been profitable every year since opening its doors. But the roles and responsibilities of the cofounders underwent change. Zev Siegel experienced burnout and left the company to pursue other interests. Jerry Baldwin took over day-to-day management of the company and functioned as chief executive officer; Gordon Bowker remained involved as an owner but devoted most of his time to his advertising and design firm, a weekly newspaper he had founded, and a microbrewery he was launching (the Redhook Ale Brewery).
http://seattletimes.nwsource.com/html/businesstechnology/2004269831_bowker09.html

http://en.wikipedia.org/wiki/Starbucks
http://consumerist.com/2011/03/starbucks-to-buy-peets-coffee.html
http://seattletimes.nwsource.com/html/businesstechnology/2004269831_bowker09.html